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The App Publishing Process

How we transform your website into fully native mobile apps in 30 days

Process Overview

Our app publishing process consists of seven key stages, designed to get your app live within 30 days while ensuring it meets both your requirements and app store standards.

1. Kickoff & Setup

After signing up, you'll receive a welcome email with a link to our onboarding form. You'll need to provide:

  • Your website URL
  • Brand assets (logos, color schemes)
  • App icons
  • Any specific preferences for your mobile app

Timeline: We'll confirm receipt of your materials within one business day.

2. App Configuration

Our technical team begins building your app, focusing on:

  • Replicating your website's navigation structure
  • Setting up core functionality
  • Implementing necessary backend connections
  • Configuring all required integrations

This phase often involves multiple iterations as we refine the app based on your feedback. We handle all technical complexities while keeping you informed of our progress.

3. Customer Testing

Once the initial build is complete, you'll receive:

  • Preview versions of your app
  • Test links for both phones and tablets
  • Instructions for testing different features

We encourage you to:

  • Test all functionality thoroughly
  • Navigate through every section
  • Try out all features
  • Provide detailed feedback on your experience

Testing can continue even after store submission, allowing us to make improvements while the app is under review.

4. Quality Assurance

Our QA team performs comprehensive testing, including:

  • Functionality checks across different devices
  • Testing of all interactive elements
  • Verification of forms and user inputs
  • Edge case scenarios
  • Performance testing

Any issues identified during QA are immediately addressed and resolved.

5. Store Submission

We submit your app to both the Apple App Store and Google Play Store early in the process, with a delayed release option. This approach:

  • Allows us to get early feedback from app store review teams
  • Gives us time to make necessary adjustments
  • Enables continued testing and improvements while under review
  • Provides flexibility in choosing the final release date

During submission, we handle:

  • Creating compelling screenshots
  • Writing optimized store descriptions
  • Selecting effective keywords
  • Managing all technical requirements
  • Communicating with store review teams

Multiple submission iterations may be needed to meet all store requirements while incorporating your ongoing feedback.

6. Final Optimization

During the store review period, we:

  • Actively monitor your app's status
  • Address feedback from store reviewers
  • Continue implementing your requested changes
  • Make necessary adjustments quickly
  • Ensure all requirements are met

7. Launch & Growth

Once you're satisfied with the app and store approvals are received, we:

  • Coordinate the release on your preferred timeline
  • Provide promotional materials for your app launch
  • Offer guidance on app marketing strategies
  • Help set up:
    • Push notifications
    • App promotion banners
    • User engagement tools

Timeline Expectations

Our target is to get your app live within 30 days. However, the actual timeline can vary based on:

  • Complexity of required features
  • Number of iterations needed
  • App store review processes
  • Your feedback and requested changes

It's not unusual to go through multiple rounds of configuration and approval until both you and the app stores are completely satisfied with the result.

Communication & Support

Throughout the entire process, you can expect:

  • Regular status updates
  • Clear communication channels
  • Quick responses to your questions
  • Guidance at every stage
  • Technical support as needed

Need Help?

If you have questions about the process or want to discuss your specific needs:

Our team is here to ensure your app launch is successful and meets your business objectives.