The Top Shopify Cart Abandonment Apps

Cart abandonment is a bummer—but it's a reality every eCommerce business has to deal with.

Cart abandonment is when a potential buyer loads up their online shopping cart but exits the site before finishing the purchase. All the hard work and cost you've put into getting them to your site, gone to nothing.

So, why do people abandon their carts? According to Baymard, reasons range from high extra costs and mandatory account creation to worries about credit card security.

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Check out more cart abandonment statistics here.

If you're struggling to find ways to tackle cart abandonment, don't worry, we've got your back! Keep reading and we'll help you capture more lost revenue than ever before.

How Can I Recover Abandoned Carts on Shopify?

Abandoned carts don't have to be the end. With a little nudging and the right follow-up strategy, you can recover a lot of would-be abandoned carts and turn these window shoppers into customers.

Here are a few tools and strategies you can use to recapture abandoned carts.

Push Notifications

Push notifications are like little reminders that pop up on a customer’s device. They can alert shoppers about their abandoned carts, special offers, or sales. They can even give suggestions for a more personalized experience. It's like having a tiny salesperson sending reminders!

When customers forget about items in their cart, a timely push notification can nudge them to complete their purchase. These notifications are direct and hard to miss, making them an effective way to recapture potentially lost sales. So, how can you harness the power of push notifications to tackle cart abandonment? Read more below!

Pop-Ups

Pop-ups can be your best friend. When a customer is about to leave your site, show them a friendly pop-up offering a discount or reminding them of the items in their cart. Think of it as a gentle nudge, saying, "Hey, don't forget about me!"

Research

Do a bit of detective work. Look into why customers are leaving their carts. High shipping costs? Complicated checkout process? Understanding the reasons can help you fix the problems and reduce cart abandonment.

Incentives

Offer incentives to bring customers back. Free shipping, discounts, or special offers can be very tempting. It's like saying, "Come back, we've got a sweet deal for you!". It’s important to compete with other providers’ offerings such as Amazon Prime or Next day delivery!

SMS

Send a quick SMS reminder. It's direct and often gets noticed faster than an email. Text messages are usually short, they don't include a lot of links and they are not bogged down with a lot of images. In fact, SMS messages have an average response rate of 45% (Schooley, 2024)!

Chatbots

Chatbots can assist customers in real-time, answering questions and helping them through the checkout process. It's like having a helpful store assistant available 24/7.

Emails

Send a follow-up email to remind customers of their abandoned carts. Include images of the items, a catchy subject line, and a clear call to action.

By using these strategies, recovering abandoned carts on Shopify can be a breeze. Just think of it as rolling out the red carpet for your customers, making it hard for them to resist completing their purchase.

Best Cart Abandonment Apps for Shopify

Because cart abandonment is such a common issue in eCommerce, there are a ton of tools already on the market to help you deal with this problem.

Here are the best Shopify cart abandonment apps and other cart abandonment solutions for Shopify stores.

1. MobiLoud

MobiLoud, trusted by brands like Rainbow Shops, BESTSELLER, and John Varvatos, is our own platform and your go-to solution to recapture more abandoned carts.

We help you turn your website into a mobile app, with virtually none of the cost and hassle of building custom native apps, and none of the limitations of template-based app builders.

Having your own mobile app helps you tackle cart abandonment in a number of ways.

• It provides a more contained shopping experience, and you'll have fewer customers get lost in other browser tabs and forget to check out.
• Having a mobile app increases trust, which is a major factor in abandoned carts.
• With an app you can send automated abandoned cart push notifications, one of the most powerful ways to recapture would-be abandoned carts.

With abandoned cart notifications built in to your app, you'll find you're able to reduce abandoned carts on autopilot, with no extra effort.

You'll also get all the other benefits of having a mobile app, such as higher AOV and conversion rate, higher customer lifetime value, and a direct line to your customers you can use to build brand loyalty.

If you're interested in building your own app, or want to learn more about what MobiLoud does, get a free demo now.

Key Features

• Turn your Shopify store into a mobile app that updates automatically—no rebuilding or duplication of work.
• MobiLoud fits right in with your existing tech stack. Changes to your store update instantly in the app, saving you time and effort. If it works on your website, it works in your app.
• Unlimited push notifications, enabled out of the box, with an optional add-on for abandoned cart notifications.
• App store submission, technical maintenance and updates included with your subscription.

Pricing

MobiLoud comes as a monthly or yearly subscription, which enables technical maintenance and updates for your apps starting from a few hundred per month, with a small upfront fee to build and publish your apps. Get more details about our pricing here.

2. PushOwl

Working with companies like Urban Planet, Waterdrop, and Twinnings, PushOwl is your go-to solution for all your push notification needs. Want to send out promotions? PushOwl lets you send web push campaigns about sales, products, and more to boost your revenue.

Got a lot of abandoned carts? Set up automated reminders to reel back those subscribers and recover those lost sales. Believe us, and trust their 35k+ customers!

Key Features

• With PushOwl, you can segment your audience by location, order history, and other attributes to create highly personalized campaigns.
• Powered by Brevo, this app supercharges stores with both email and web push notifications, driving sales and engagement. It offers unlimited contact storage, a user-friendly interface, and dedicated support.
• Setup is a breeze, and with features like segmentation and automation, it’s a powerful tool for increasing conversions, retention, and revenue. Get in-depth analytics to see detailed reports on campaign performance and ROI. PushOwl is like your store’s best friend, always working to keep those sales rolling in.
• And the best part? It works round the clock with email and web push automation so you can kick back and relax. Tailor notifications to each customer's preferences for that personal touch. Group customers for targeted campaigns and integrate seamlessly with Shopify Flow and other ecommerce apps.

Pricing

It is free however, their Web Push plan is just $19/month! If you’d like email marketing-centric engagements, you can also avail that for $19/month.

3. Care Cart

Collaborating with top-notch companies like Rocknreef, SIRENQ, and Cobalt District, Care Cart is one of the best apps for abandoned cart recovery. This trusty app saves the day by recovering lost revenue through automated email marketing and web push notifications.

Key Features

• Let the stats do the talking: Over 12 million emails were sent, $230 million in revenue was recovered, a 27% boost in conversion rates, and 39% of abandoned carts were brought back from the brink!
• Care Cart’s abandoned cart recovery email app tracks and targets carts faster than you can say "check out," ensuring no cart is left behind.
• Automate capturing user emails from all abandoned checkouts and carts. Create powerful email campaigns and reel those potential customers into your Shopify store.
• Take advantage of features like the abandonment protector (cart reminder), order recovery system, discount code generator, and the irresistible Spin to Win functionality to supercharge your conversion rate.

Pricing

It's free to install, but for those ready to unlock its full potential, the pro plan is $14.99 per month, and the annual plan is a steal at $79 per year.

4. Recart

Working with big names like Plant People, Nursing Queen, and even Cristiano Ronaldo, Recart is here to help businesses spend less, sell more, and grow fast. So, how does it lessen cart abandonment? By boosting your email and text lists, building powerful automations, and using AI to make your campaigns feel personal at scale.

Key Features

• Recart’s AI platform creates targeted, engaging campaigns that are automatically segmented by customer lifecycle and personalized to drive engagement and purchases.
• Recart is the only tool that lets you time your campaigns based on a customer’s past buying habits.
• Send timely reminders to catch customers when they're most likely to convert—like 60 minutes after they abandon their shopping cart.
• On average, Recart customers see a 36.8X return on investment (ROI) from SMS-attributed revenue. For top businesses, SMS drives nearly 30% of their total online revenue each month.
• From the demo to launch, get your strategies done in as simple as 48 hours! Set the trigger when a shopper adds to their cart, goes to checkout, but doesn’t buy. Send a text within an hour when the fear of missing out (FOMO) is high, and 72 hours later, send a discount to lure them back.

Pricing

Recart is free to install, but the Starter Plan costs $299 per month.

5. Omnisend

Working with big names like Love Frankie, Inglot, and Femme Luxe, Omnisend is a top-notch Shopify cart recovery app that uses emails to reel back those wandering shoppers. Want to grow your subscriber list? Custom pop-up notifications have got you covered. Plus, you can divide your shoppers into groups based on their interests and purchases, making your marketing as sharp as a tack.

With a variety of templates at your fingertips, picking the perfect email design for your business is a breeze. Omnisend’s Shopify cart abandonment app lets you tweak each element of your follow-up emails, keeping everything in line with your brand’s look and feel.

Key Features

• Combine automated texts, emails, and push notifications into a seamless workflow. Omnisend's Automations Library offers pre-built workflows for cart abandonment, birthdays, order & shipping confirmations, and more. You can have these running with just a few clicks.
• Use their email marketing templates for summer sales and more—no coding skills required.
• Effortlessly create and send email marketing campaigns, newsletters, and global SMS campaigns. Grow your email list with exit-intent popups, spin-to-win, and other fun signup forms.

Pricing

It’s free to install, but the real magic starts at just $16 per month for the standard plan, and $59 per month for the pro plan.

6. Tidio

Tidio is a powerhouse customer service tool that blends live chat with AI chatbots, perfect for Shopify stores looking to boost sales and customer support.

Customize chatbot messages to experiment with different calls to action and recover more sales. Add a Shopify abandoned cart discount and personalized messages for the best results.

Think of Tidio as your automated customer service hero, answering up to 70% of customer inquiries without human help. It converts more leads, offers stellar support, and turbocharges your revenue with its AI-driven magic.

Key Features

• Manage all your communication channels from a single dashboard. Speed up response times with ticket filtering and prioritization, and monitor agent performance with actionable analytics.
• Enjoy a 59% decrease in waiting time and a 29% decrease in average response times with Tidio.
• Use automation to engage visitors, move leads through your funnels, offer discounts, recover abandoned carts, recommend products, and more.
• Choose from 40+ ready-made Flows templates or create custom sales or support automation Flows with simple drag-and-drop – no coding skills needed.

Pricing

Tidio offers a free start. The Starter plan is $29/month, the Growth Plan is $59/month, and the Premium plan is $749/month.

7.Adoric

Adoric is the ultimate tool to transform visitors into customers, grow your mailing list, and boost sales.

With its targeting feature, Adoric reduces cart abandonment by delivering the right message to the right audience at the perfect time. It's like having a superpower for your ecommerce site!

Key Features

• Catch the attention of users about to leave! Target exit-ready users with popups using events like Exit Intent, Mouse Click, Page Scroll, Custom Events, and Time Frames.
• Forget guesswork. Adoric lets you A/B test your campaigns limitlessly, helping you make data-driven decisions and watch your revenue soar. Make decisions based on data, not guesses!
• Use welcome newsletter popups and exit-intent email popups to gather emails. Win back lost sales by showing recently viewed items to returning users. Collect emails and reclaim lost sales!
• Get shoppers to spend more with cart upsells, thank you page cross-sells, and recommendations for frequently bought together products. With Adoric, encourage more spending.

Pricing

For those with up to 20 orders per month, Adoric is free! Beyond that, plans start at just $4.99 per month, going up to $9.99 and $24.99 per month.

Wrapping Up

Cart abandonment is a bummer, but let's face it, it happens to almost every online store. Imagine this: customers are browsing your site, adding items to their carts, and then—poof!—they disappear before completing the purchase. That's cart abandonment—when shoppers fill their carts but leave the site without checking out.

Sometimes, people get distracted by TikTok and think they'll return later. Other times, they second-guess their choices. High shipping costs, complicated checkout processes, or needing more time to decide can also be culprits. Whatever the reason, cart abandonment is a tough nut to crack!

But don't worry! There are fantastic cart abandonment apps ready to save the day. These tools help online stores recover lost sales by sending reminders, offering discounts, and making the checkout process smoother than butter.

Strategizing and innovating on the best ways to reach your customers is crucial. Investing in cart abandonment apps can boost your ROI and make a big difference in your sales.

In conclusion, while cart abandonment may seem like a party no-show, the right tools can turn things around. So, don’t sweat it—arm yourself with the best cart abandonment apps and watch those sales roll back in.