Last Updated on
January 23, 2025

The 7 Best Magento/Magento 2 Cart Abandonment Extensions in 2025

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Key takeaways:
  • Magento cart abandonment extensions are an easy way to lower the revenue lost from abandoned carts.
  • Tools like Mageplaza, Remarkety and Omnisend help Magento brands send abandoned cart emails to recover lost sales.
  • MobiLoud takes a different approach - helping you turn your Magento store into a mobile app, so you can start sending powerful push notifications to recover lost carts.

On average, 70% of eCommerce carts are left abandoned.

That's a lot of money on the table.

Abandoned carts are customers who have shown interest in your products, made it 90% of the way through your funnel, but fallen through at the last minute.

By reaching out and following up with these customers, you can generate a serious boost in revenue, for basically no additional cost.

There are a number of abandoned cart extensions, add-ons and other tools that help Magento store owners recover more abandoned cart revenue.

If you're looking for the best, you're in the right place.

Keep reading, and we'll share the best tools to help you combat cart abandonment, and boost revenue on autopilot.

The Best Cart Abandonment Extensions for Magento and Magento 2

We've sifted through all the options to bring you our top picks for anyone looking to cut down abandoned carts on a Magento site.

These include extensions and other third-party tools and services compatible with Magento/Magento 2, that help you set up automatic abandoned cart workflows to recover lost revenue for your store.

Here's a quick look at the tools we're going to cover:

  1. Mageplaza
  2. MobiLoud
  3. Remarkety
  4. Aheadworks Abandoned Cart Email for Magento 2
  5. Magebees
  6. Omnisend
  7. Recapture.io

Now, without anything further, let's see how you can start recovering more abandoned carts!

1. Mageplaza

Mageplaza’s Abandoned Cart Email extension for Magento is a simple and effective way to send follow-up emails about abandoned carts.

It also lets you automatically generate coupons, and apply these coupons in abandoned cart emails, which can be the extra step someone needs to hit "Buy".

You can create unlimited emails and send them at specific times from different senders. You can also customize the look of the emails using the five built-in templates.

A Google Analytics integration lets you track where your customers got the link that led them back to their abandoned cart, allowing you to see how well your communications are working.

Price:

Mageplaza costs $149 upfront for a year for the community edition, which supports Magento 2 Community Edition. If you want installation included, you'll pay an extra $50. After that, it’s $89.40 a year. The enterprise version is $349 but includes free updates and free support.

2. MobiLoud

MobiLoud is a different way to help high-traffic Magento stores recover abandoned carts.

MobiLoud lets you convert your Magento site into a mobile app.

How does this help?

For one thing, people shopping in apps are more likely to convert, and less likely to abandon their cart, than on mobile websites.

But most importantly, your own mobile app gives you access to push notifications for abandoned carts.

Abandoned cart notifications are a level up from abandoned cart emails.

You send a reminder direct to your customer's phone, where it's more likely to be seen, and the customer is more likely to take action.

MobiLoud apps have abandoned cart workflows built in, ready to be turned on as soon as your app is live.

There's potential to generate tens, or even hundreds of thousands in new revenue just through push notifications alone - as these examples show you:

The process of converting your site into an app is easy, affordable (in app development terms), and leaves you with high-quality, fast mobile apps, which perfectly sync with your web store.

You get a lot more benefits by launching your app, but recovering revenue from abandoned carts with push notifications may be reason enough to build an app.

Price:

MobiLoud's pricing depends on your needs, but starts from a few hundred per month, plus a one-time setup fee.

The cost covers app development, publishing your apps on the app stores, plus maintenance and updates after launch - as well as the ability to start sending powerful abandoned cart notifications through your app.

Want to learn more about MobiLoud's solutions for your Magento store? Read more here, or feel free to book a free consultation to discuss how to convert your Magento store into mobile apps in less than 30 days.

3. Remarkety

Remarkety is a full-suite email marketing automation suite for eCommerce stores (which includes an extension for Magento).

You can use it to create, send, and track your store’s marketing emails all in one place - including abandoned cart emails.

It comes with cart abandonment workflows you can take advantage of and rewards and loyalty program support.

Beyond that, you can allow customers to start shopping on one device, stop, and then pick up again later on another device without having to log in again. Instead, they will follow the link in their email, and everything they had in their cart will reappear. 

You can dive even deeper and harness data to segment your customers and send them hyper-specific targeted messages.

Personalization is vital for effective cart abandonment recovery emails, so this feature can help you recover a lot more abandoned carts.

Price:

Remarkety starts at $100 monthly for users with a Magento store, and every additional 1,000 subscribers is another $20 monthly.

4. Aheadworks Abandoned Cart Email for Magento 2

Aheadworks lets you automatically email customers if they abandon a cart.

It's very straightforward and easy to set up through Magento.

Just customize your email (you can include coupon codes, and merge fields for cart details) and you're ready to go.

It also allows you to segment audiences, and customize your sending rules, such as when you send emails, or when a code gets added to the email.

Price:

A license to use Abandoned Cart Email for Magento 2 starts at $110 per year. You get a 30-day money-back guarantee, free installation, and 30 days of complimentary support.

5. Magebees

Magebees Abandoned Cart Email extension for Magento lets you schedule abandoned cart emails and set a different template for each one.

This helps you personalize the reminder messages you send customers, which is vital in recouping carts. 

You can also set up Google Analytics parameters to embed in links in your abandoned cart emails. That way, you’ll be able to gather data about your customers and see how well your recoupment strategy is going.

Customizable email templates are included, and discount code support is built-in. You can also create conditions that specify when customers get a discount code and when they don’t.

Price:

Magebees' abandoned cart email extension starts at $69 for the basic version, which works with the open-source Adobe Commerce (Magento) version.

If you want enterprise or cloud support, those are an additional $69 each. Installation included adds another $39, while design and configuration services add an extra $85. You can purchase installation, design, and configuration bundled together for $99.

6. Omnisend

Omnisend is a feature-rich customer engagement tool for websites on a range of platforms, including Magento.

It lets you set up abandoned cart emails - along with much, much more.

You can also send push notifications, SMS messages, and personalized email campaigns. Plus, instead of sending emails after a customer leaves your eCommerce store, Omnisend lets you build exit pop-ups to catch them at the door.

Of course, you can create straightforward abandoned cart emails as well (but it would be wasteful not to take advantage of the rest the platform has to offer).

Omnisend’s features vary depending on the price.

Their free tier supports 250 contacts, 500 emails a month, and 500 push notifications monthly.

It and all other plans come with customer support, templates, workflows, and pop-up support. 

Price:

The Standard $16 tier adds 500 contacts, 6,000 emails monthly, unlimited push notifications, and priority support 24/7. You can add a success manager to your account for $400 and up if you wish.

The Pro tier starts at $59 monthly and supports 2,500 contacts, unlimited emails, push notifications, and everything in the Standard tier. You can calculate the costs on Omnisend’s website if your numbers exceed that.

Enterprise-level businesses will need to contact them for custom pricing.

7. Recapture.io

Most of the Magento abandoned cart email extensions on this list do that and much more.

But if you just want something simple and to the point, Recapture.io fits the bill.

Pretty much all the basic version of Recapture.io does is send abandoned cart reminder emails, which makes it quick to set up and easy to use. It is worth trying out if you’re intimidated by large, complex extensions.

You also get analytics, segmentation, and targeting support. Multiple languages and currencies are supported. The emails look great on desktop and mobile, which is a plus for customer satisfaction. If you choose a higher-priced tier, you also get SMS support.

Price:

Recapture.io starts at $29 monthly after a 15-day free trial. 

For $48 monthly, you get everything in the basic plan, plus email broadcasts, campaigns, and advanced segmentation. Note, however, that additional emails will cost you more after sending 1,600.

At $49 per month, you get all that along with SMS support, but costs increase after 1,100 SMS messages. 

Want more tips on how to reduce cart abandonment? Check out this article, which shares 15 actionable strategies to recover more lost revenue from incomplete checkouts.

The Best Magento Cart Abandonment Extensions (Final Thoughts)

Cart abandonment is a reality for any eCommerce store.

Realistically, you're never going to reach 0% abandonment rate. But you can take steps to get yours significantly lower than the average.

One of the best ways to reduce cart abandonment? Launch your own mobile app.

A mobile app gives customers a smoother, self-contained shopping experience, more conducive to completed checkouts.

It also unlocks the power of push notifications - the secret weapon for eCommerce stores to recover abandoned carts.

MobiLoud makes creating a mobile app for your Magento store easy.

You don't need to do any coding, or any rebuilding with rigid, inflexible mobile app builders, and you don't need to spend hundreds of thousands of dollars on mobile app developers either.

In less than a month, you can have your store live, in the app stores, and abandoned cart notifications recovering revenue on autopilot.

Check out these case studies to see examples of other sites who took this approach to app development, including high-revenue brands like Tobi, Jack & Jones and John Varvatos.

Building a mobile app is the best way to lose less revenue from abandoned carts.

Get started now - book a free consultation to discuss the process, your business, your goals, and how MobiLoud can bring your Magento store to life as a mobile app.

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