What AbleCommerce teams actually need to know
An app channel for AbleCommerce brands, without the storefront rebuild
The question is not whether a mobile app makes sense for your AbleCommerce storefront. It is how to launch one without rebuilding the modules, themes, AutoShip flows, and B2B configurations you have already invested in across years of ASP.NET work.
Push reaches customers where email and search cannot
Email open rates have fallen for years, and the promotions folder eats a large share of what does get delivered. SMS works but carries TCPA-style compliance overhead, costs that scale with volume, and a customer-experience cap before opt-outs climb. The retention-channel ceiling for ecommerce brands sits well below where it used to.
Mobile apps change the shape of the channel. An icon on the home screen, persistent login, push notifications direct to the lock screen, and the install itself as a signal of your best customers, B2B accounts, and subscription buyers. Push reaches the customer where email and SMS cannot, and app users are already opted in by definition. For AbleCommerce merchants running AutoShip, push is the channel that surfaces renewal reminders, subscription order updates, and complementary product nudges directly on the lock screen.
Across the ecommerce category, app users convert at 3-7x mobile web rates, spend 10-50% more per order, and deliver roughly 3x the lifetime value. MobiLoud's own roster shows the same pattern across adjacent platforms: Pharmazone drives 63% of online revenue through the app, with abandoned cart push converting at 22%. Sleefs ships 3x revenue per user and 30% higher AOV. XCVI generates 4.8x the revenue per app user vs the same brand's mobile web. Tadashi Shoji on Magento drives 18% of total online revenue through the app, with 10x revenue per app user vs mobile web.
Every other path rebuilds your storefront from scratch
The other routes to an AbleCommerce mobile app all ask the same thing: rebuild your storefront in a separate codebase. Custom native (Swift, Kotlin, React Native) means replicating every AbleCommerce module, every theme override, every custom ASP.NET page, every AutoShip subscription rule, every product kit, every B2B price list, every multi-store configuration, and every payment, tax, and ERP integration your developer has wired in, all in a different language and on a different release cycle. The team then carries the duplicated work going forward: every module install, every theme tweak, every B2B configuration change, and every product update ships twice.
AbleCommerce makes the rebuild path harder than most. The platform ships its API as a .NET class library (CommerceBuilder), not as a REST or GraphQL endpoint a mobile app can consume. A custom native build has to construct the API layer first, exposing every product, checkout, account, and subscription flow as REST or GraphQL endpoints, then build the mobile app on top. The API work adds three to six months to a first version before the app itself starts, and every change to the storefront has to ship through the API contract going forward.
The cost is real (in-house mobile teams run $500K-$1M+/year fully loaded for an AbleCommerce build; agencies $500K-$1M+/year, with the API layer adding 3-6 months to first version), but the deeper problem is the duplication itself. You are not paying for a mobile app; you are paying to maintain a second version of your storefront, separate from the first one.
Your stack stays the source; our team owns the iOS and Android side
MobiLoud is the combination of a native platform and a service team. The platform bridges your live AbleCommerce storefront to an iOS and Android app and brings the features a native app needs built in: push notifications via OneSignal or Klaviyo, deep links into any product or category, persistent login, native navigation, smart banners, in-app payments, and analytics tied into GA4, Firebase, or Triple Whale. The native integrations you would otherwise build once-per-app are built into the platform once.
Together, your existing AbleCommerce storefront plus our platform is a custom mobile app experience, built on the storefront you already operate, not a second one you rebuild from scratch. Every module, theme override, AutoShip flow, product kit, custom ASP.NET page, B2B price list, multi-store configuration, payment gateway, Avalara tax rule, and QuickBooks sync that ships on the site shows up in the app automatically. Because the app reads from your live storefront the same way browsers do, there is no REST API to build on top of CommerceBuilder and no API contract to maintain.
Your AbleCommerce team builds for the app the way they build for the site: ASP.NET, CommerceBuilder, your theme templates, custom modules, all on the release cycle they already run. Our team guides on the app-specific patterns and applies direct customizations to the app experience when something needs to look or behave differently in the app. The native SDK integrations that come up infrequently (loyalty, attribution, custom analytics, native payment) we handle from our side, and we run the iOS and Android operational track: builds and submissions under your developer accounts, OS update cycles, certificate renewals, and store policy.
"I could continue developing the way I am used to. It was completely frictionless for me. I really have to applaud MobiLoud for being so compatible so that we were able to do that."
David Chamberlin, Lead Developer at Tadashi Shoji, on building their mobile app on MobiLoud against an enterprise commerce stack.
After launch is where the channel actually compounds
We are focused on the results we see AbleCommerce-class customers achieve regularly. The launch playbook is where we start: install prompts on your site, smart banners on mobile web, QR codes, email announcements to your existing customer base, B2B account outreach where the channel applies, AutoShip subscriber outreach where renewal flows are a fit, and an app-user incentive to drive the first wave of installs. The push strategy gets built into the integration we set up (abandoned cart, back-in-stock, order and shipping updates, AutoShip renewal reminders, B2B reorder reminders, promotional campaigns), all running directly in your existing Klaviyo or OneSignal account.
On Enterprise, your customer success manager runs monthly performance checkpoints against peer brands in your category, builds analytics dashboards on the app channel, reviews what is working in the category, and proposes what to try next. The push strategy gets refined as the channel grows, and scoped native SDK integrations come online as your roadmap needs them.
MobiLoud has served 2,000+ brands. The results above are not exceptional. They are what the channel delivers when it is launched and run properly. The fastest way to know whether it works for your AbleCommerce storefront is the free preview: we build a working version of your AbleCommerce mobile app from your live storefront in roughly 5 to 7 working days, so you can see exactly how it looks and feels before you commit to anything.